Formation of popular rural tourism products for student groups
Abstract
This study examines the prospects for developing rural tourism with a specific focus on student groups
Purpose. The goal of the study is to identify potential directions for the development of this type of tourism in regions with sufficient specialized resources based on an analysis of the specifics of the formation of popular rural tourism products for student groups.
Materials and methods. The research is based on research by Russian and international authors in the field of rural tourism and its infrastructure, particularly from a regional perspective. The authors utilized comparative, resource-based, and descriptive analysis methods.
Results. The research provides a comprehensive assessment of the tourism and recreational potential of the region's western districts, identifying key attractions that integrate cultural-historical heritage, natural landmarks, and elements of ethnographic tourism. Particular emphasis is placed on the potential for aligning tourism initiatives with higher education curricula. The authors have designed and substantiated three thematic routes tailored to the unique demands of student tourism while accounting for the geographical distribution of key sites. A collaborative framework is proposed, involving educational institutions, tour operators, and local communities to ensure the effective implementation of rural tourism projects
Conclusion. The findings highlight that advancing this sector not only enhances educational opportunities for students but also stimulates economic growth in rural areas. The results hold practical significance for shaping regional tourism development strategies and can be adapted to other regions of the Russian Federation with similar potential.
Sponsorship information. The article was prepared within the framework of a subsidy from the federal budget to educational institutions of higher education for the implementation of activities aimed at supporting student scientific communities.
EDN: NPVIBQ
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